Finland’s first book gifting program supported early reading with success

Emmi Jäkkö, Development director, The Finnish Reading Centre

Two thirds of the families that received one of the book gift program’s Lukulahja lapselle book bags at a maternal and child health care clinic are reading more than before, according to the impact survey. All the public health nurses involved believe that the book bags encourage families to read. The goal of the book gift program was to ensure equal opportunities for reading in all families with babies and to support children’s language development by encouraging parents to read regularly to their children.

The book gift program Lukulahja lapselle distributed book bags to all children in Finland born between 2019–2021 via maternal and child health care clinics.… Read the rest